Program Objective

This Diploma in E-Commerce is "Approved as a vocational program under the Ontario Career Colleges Act, 2005"

This subject will introduce the student to the technological platforms behind E-commerce that have led to a convergence of technology and business. While E-commerce is not likely soon to overtake bricks and mortar stores in volume or value of retail sales, the emergence and popularity of E-commerce has clearly changed the retail environment permanently. Topics include business models for successful E-Commerce and omni-channel distribution strategies as well as technical and systems issues. Payment and inventory control methodology is included with a link to digital marketing so the student understands the relationship. Students will learn how to evaluate E-commerce business opportunities and to project into the future on a global basis. This will provide students who wish to pursue a career in retail management or marketing with a sound foundation of online retail.

Key Benefits

The aim of this subject is to provide students within depth knowledge of the ever-changing E-commerce environment. Specifically, students will better understand and be able to analyse the technical platforms used by E-commerce retailers and recommend improvements for product and transactional websites and will demonstrate an understanding of the ethical, social and legal limitations and aspects of E-commerce.

Program Outline - NOC Code and Job Functions

Course Outline:

  • Introduction to Programming

  • Principle of E- Commerce

  • UNIX

  • Business Grammar and Writing

  • Business Communications

  • HTML & MS FrontPage 2002

  • Macromedia Dreamweaver MX

  • Macromedia Flash MX

  • Adobe Photoshop

  • Java Programming

  • Principles of Webhosting

Associated National Occupation Classification (NOC) Codes

After pursuing a Diploma E-Commerce, the graduates are eligible for positions falling under the following job titles under NOC 2175:

  • Electronic business (e-business) Web site developer

  • Internet site designer

  • Internet site developer

  • Web designer

  • Web developer

  • Web manager

  • Website developer

  • Webmaster

Employment areas and Prospects

Web designers and developers research, design, develop and produce Internet and Intranet sites. They are employed in computer software development firms, information technology consulting firms, information technology units throughout the private and public sectors, advertising agencies or they may be self-employed.

This group performs some or all of the following duties:

  • Consult with clients to develop and document Web site requirements

  • Prepare mock-ups and storyboards

  • Develop Web site architecture and determine hardware and software requirements

  • Source, select and organize information for inclusion and design the appearance, layout and flow of the Web site

  • Create and optimize content for the Web site using a variety of graphics, database, animation and other software

  • Plan, design, write, modify, integrate and test Web site related code

  • Conduct tests and perform security and quality controls

  • May lead and co-ordinate multidisciplinary teams to develop Web site graphics, content, capacity and interactivity

  • May research and evaluate a variety of interactive media software products

Mode of Training

This program is offered in-class format only.